Our vision is to be the most sustainable and best-tasting kids' drink in the world.
At Capri-Sun, we're on a fun-tastic journey: We aim to create a better world, one sip at a time. For you and for everyone we share earth with!
From sourcing fruits to our factory, transportation up until the very last drop of your Capri-Sun, we're determined to make the world a more sustainable (and even more fun!) place. And it's not just about the destination; it's the journey, too! Because we know that even the smallest changes can have a big impact to make our planet shine brighter. So, are you ready for this journey?
CREATING A BETTER WORLD FOR ALL
THE NEW CAP DESIGN OF OUR BIG POUCH REDUCES PLASTIC BY 14 %
Our caps will soon be attached to the pouch and made from the same recyclable material – so recycling becomes way easier. Plus: with the new design, we’re using 14 % less material than with the old caps. That saves 86.5 tons of plastic every single year!
Our pouch is 5x lighter than a comparable PET bottle
Our new, recyclable Capri-Sun pouch is an incredible five times lighter than a similar volume PET bottle and saves 2'300 tons of aluminium every year vs. the old pouch. That is equivalent to 383 full-grown elephants! Our new pouch is recyclable, light as a feather but almost unbreakable. The best part? It’s here to make sure your juice drink stays as fresh and delicious as ever. Pinky promise!
We use 60% recycled paper in our cardboard packaging
Why we’re proud
of our iconic pouch
- The European Space Agency developed it for use by astronauts on the International Space Station.
- Its unique design and quality production process allows us to create drinks without preservatives or artificial flavours and colours.
- Its lightweight design makes it environmentally friendly to transport.
How we recycle your Capri-Sun
Frequently asked Questions
If you still have questions or want to know more about our efforts, take a peek below.
